Process
From first email to launch, without the mystery.
Most website horror stories come from undefined scope and invisible progress. This process prevents both: you see a concept before you commit, everything is agreed in writing, and you watch the site take shape on a real preview link.
The seven steps
How a project runs
- Free
Intake conversation
A short email exchange (or a call, if you'd prefer) about your business: what you do, who your customers are, what you want the site to accomplish, and whether this package is actually the right fit. If it isn't, I'll tell you.
- Free
A concept of your homepage
A one-page look at what your homepage could be, using your name, services, and area. You react to something real instead of a pitch. No obligation — if it's not for you, that's the end of it.
Written scope and fixed quote
You receive a written summary: the exact pages, what each one covers, what's included and excluded, the price, and the schedule. A 50% deposit books the project.
Content gathering
I send a short, specific list of what I need from you — services, service area, photos you already have, license or insurance details you want shown. I draft the page copy from your answers; you approve every word.
Build, with a live preview
The site is built in version-controlled code and deployed to a private preview link that updates as work progresses. You check real pages on your own phone — no static mockups that later "don't quite match."
Two structured revision rounds
You review the preview and send feedback; I apply it. Twice. Defined rounds keep the project moving and protect you from the endless-tweaks trap that stalls so many website projects.
Launch and handoff
The site goes live on Cloudflare's hosting network under your domain. You get the remaining-balance invoice, access to everything, and a plain-language document covering how the site is organized and how updates work.
Ownership
You own everything. That's not a slogan.
- Your domain
- Registered in your account, in your name. If we ever part ways, the address your customers know stays with you.
- Your code
- The complete site lives in a repository you're given access to. Any competent developer could pick it up — it's built plainly, on purpose.
- Your content
- The words and images on your site are yours, full stop.
- No hostage hosting
- Hosting runs on standard, widely used infrastructure with no proprietary lock-in tying the site to me.
Timeline
How long it takes
Typically two to four weeks from deposit to launch. The honest caveat: the schedule mostly depends on how quickly content questions get answered — that's the bottleneck in nearly every website project, and the content-gathering step is designed to keep it painless.